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Microbrands are breathing new life into watchmaking.

Reaps

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Added this to the collection a few days ago. $65 second hand. Insane.



Looking at these two watches : Breuget chronograph with the 4801DD and a interesting doctor's watch from Farasute :


 

Ah0rsey

18 hands high, bushy mane.
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well... interesting enough... take a look at the PP cubitus and you decide ;o). I think it looks like they stole the design from Benjamin James :D or they both ripped off the Cartier Santos !!!;)

but I like the BJ so much that I've cancelled my Farer preorder and ordered the Salmon Automatic instead - coming December!!!!



so it looks like I wasnt the only one who thought that PP had copied the brit ..... the brit ALSO thought they had too!!!!

frankly I still think they owe Cartier a beer for the case design..

 
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kidcreole

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Added this to the collection a few days ago. $65 second hand. Insane.



Looking at these two watches : Breuget chronograph with the 4801DD and a interesting doctor's watch from Farasute :


I'm tempted to get one of these farasute chronos. They run DD 4801 too, it's no slouch.
 
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Reaps

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Baltany is lit!
I think they're my favorite out of all the Chinese brands. Not that their design is "original" but they're the most "original" out of all the chinese homage brands.

They do the small stuff right. The details, branding (Baltany is the most tolerable out of all the brand names, even though it doesn't "mean" anything), font, case, etc. Their crystals are top notch. They understand aesthetic balancing and how small details make a watch.

Even San Martin couldn't do that for the longest time, and arguably still can't (their hex logo is truly divisive and their font choices are still questionable)

Their vintage aesthetics for the longest time couldn't be found anywhere else on AliX/homages (until other brands caught on that maybe they should try not copying Rolex lol)

For me it has to be

Baltany > San Martin > Sugess > everything else
 

Reaps

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I'm tempted to get one of these farasute chronos. They run DD 4801 too, it's no slouch.
Farasute didn't pop on my radar until this review :



They're actually a real micro brand and didn't have a AliX store until recently.

That kind of finishing and design work is micro brand level.

I've been looking for a good Breuget chronograph but none of the replicas or even homages tickled my fancy (come on "Escapement Time" is the worst name next to "Mysterious Code" until they came along.
 
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Feefo

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Too bad they settled for "Farasute"....
Come On Biden GIF by GIPHY News
 
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Too bad they settled for "Farasute"....
Come On Biden GIF by GIPHY News
On their daytona homages, totally agreed, but call me crazy but I think "Farasute" isn't that bad on their dressy pieces. Also it's small and hidden enough. Considering 95% of people would go like this if you pronounced Breuget in front of them :

Confused Eyes GIF by MOODMAN


Maybe I'm just too American/hicksville and not European/French enough like @Karbon74 but "Breuget"and "Farasute" have the same type of feeling for me.
 

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The farasute one looks nice.

Stamped guiloche on the subdials?
Has to be all stamped for that price. If it was true guiloche I wouldn't hesitate to buy it.
 

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Waiting for @Karbon74 on this one... 😂 (It's "Bre-guet" btw., or for you "Brah-gay"🤪)
Dis Gonna Be Good Jason Momoa GIF
I've heard it pronounced Bruh-get from a American collector before. No joke. We Americans aren't cut out for the European brand names.
 
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Bray-gay it is

But do listen to how it is said in the video.
The « t » is semi silent at the end
As a certified frenchman, how do you feel about "Farasute"
 

Crim_Doc

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Second Hour Mandala Burst. Microbrand love. This watch is absolutely beautiful.
 

Onepickledginger

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Was able to pick this up pre-owned for the price of a Tudor. 9mm thick with a platinum micro rotor. Chronometer in house movement. Hour hand can jump to reveal a GMT hand hidden underneath it. Really nice micro adjustment in the clasp. Horage is doing some really cool stuff.