If I understood the post on watchonista correctly (it comes off as the writer is not a native English speaker), the trend for stainless watches is to be shiny, with a lot of use of cape cod, which is the opposite of the strap, where it is a contest of the most rotten, scruffiest and stinkiest. The problem with stainless steel is that it cannot form patina because it is such a fantastic and resilient alloy.
That was the trend until the release of the Bronzo, where you could match the look of the strap with an equally aged patina. That I think was the context of the use of cape cod. Not on the bronzo but on stainless steel, which is what we normally do.
Wiping using cape cod, with enough pressure (and it won't take a lot) will remove the characteristic brushing on the bronze surface, essentially making it not only shiny and polished but smooth, which essentially makes the bronzo look like a cheap gold colored watch.
