You gotta love marketing. I'm going to the smallest room now and contribute to the "biosourced" materials industry...
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Blancpain X Swatch - Out on 9/9/2023 ?
- Thread starter Horace_Derwent
- Start date
Teamjlf
I'm Pretty Popular
The decisions they made for materials just baffles me from what I've read so far. One of the beauties of the original 50 fathoms design is pretty much the entire front is sapphire so it shines beautifully and is essentially scratch resistant. I will sit back and see what some of the reviewers have to say after they've worn one for a couple weeks or a month. My prediction is scratch magnet.
Maybe next will be a quartz ploprof made from recycled PET bottles.
It's time for a mutiny. I'll start working on my own 50 Fathoms. We don't need these clueless marketing parasites who can only "reinterpret" what real creative pioneers did 70 years ago. Swatch is only diluting the Blancpain brand here. They should concentrate on creating their own legend. C'mon Swatch don't you have the resources to create something really innovative. Like you own range of affordable divers...
It's time for a mutiny. I'll start working on my own 50 Fathoms. We don't need these clueless marketing parasites who can only "reinterpret" what real creative pioneers did 70 years ago. Swatch is only diluting the Blancpain brand here. They should concentrate on creating their own legend. C'mon Swatch don't you have the resources to create something really innovative. Like you own range of affordable divers...
shyreplover
Renowned Member
- 12/6/06
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I like the white and orange but I'm pretty sure, just like the moonswatch, these watches will be purchased by scalpers.... at least for the first 2 years.
Swatch artificial limited supply is crap.
Swatch artificial limited supply is crap.
Teamjlf
I'm Pretty Popular
Blancpain need this shot in the arm marketing. Their CEO seemed more than happy to discuss the collab almost to the point of tripping over himself to chat about it. They are a struggling brand with no modern day street cred or buyer aspiration. This has as much to do with blancpain gaining back some spotlight as much as it has to do with swatch gouging the market again with another gimmick. It’s a WIN / WIN for both.
I often read this Blancpain - Invicta comparison..... You're not doing a good job of selling it to me. Might as well have Invicta engraved on the side.
I'm aware that Invicta too has side engraving, but cmon.... Invicta copied Blancpain and not vice versa.
As for selling, i think they gonna sell pretty well..
It is a cool little detail, like the No Rad logo on the dial of the Arctic model
I repeat, details... Is a cool gadget
Looking at Swatch's Instagram feed I noticed they also released a special version of the Mission to Neptune. A Moonshine Gold edition, with a gold seconds hand 
Released on Aug 30th.
Released on Aug 30th.
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Route66
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- 24/4/21
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Yes, and Swatch shop in downtown Florence was closed on recommendation by the police for public safety reasons, once people began arguing and shoving in the middle of the street for their place in the queue
Was this for the moonshine or is this today for the Blancpain release?Yes, and Swatch shop in downtown Florence was closed on recommendation by the police for public safety reasons, once people began arguing and shoving in the middle of the street for their place in the queue
Route66
Active Member
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Ok. We are all disappointed by this bioceramic gadget.
What would you have done instead ? Start sharpening your photoshop pens. Personally, I would have started with the Tech Gombessa.
And can someone explain to me why this Swatpain cost exactly the same amount than a decent barracuda rep, is it a coincidence ? Having said this, 390€ is a very reasonable price (if you like big soft plastic caramels that tell the time of the day). And I was right about the greenwashing recycling prediction. Not PET bottles but fishing nets. It's only missing a seashepperd logo and an endorsement from lady gaga or Russell Crowe.
oh and the watch has a water sensor...is it for overflowing bidets ? And what if this is just a prank from Swatch ? They announce this to create buzz and then cancel the launch and say sorry it was a social experiment to see if people could believe this heresy...
You know what, for 390€ you can get a nice Seiko dive watch. Or six bottles of Champagne.
Can't wait to see your fantasy photoshop Blancpatch.
What would you have done instead ? Start sharpening your photoshop pens. Personally, I would have started with the Tech Gombessa.
And can someone explain to me why this Swatpain cost exactly the same amount than a decent barracuda rep, is it a coincidence ? Having said this, 390€ is a very reasonable price (if you like big soft plastic caramels that tell the time of the day). And I was right about the greenwashing recycling prediction. Not PET bottles but fishing nets. It's only missing a seashepperd logo and an endorsement from lady gaga or Russell Crowe.
oh and the watch has a water sensor...is it for overflowing bidets ? And what if this is just a prank from Swatch ? They announce this to create buzz and then cancel the launch and say sorry it was a social experiment to see if people could believe this heresy...
You know what, for 390€ you can get a nice Seiko dive watch. Or six bottles of Champagne.
Can't wait to see your fantasy photoshop Blancpatch.