How to do research, if you’re not lazy.
Earlier I talked about “doing research, doing research”. I actually see this term thrown around a lot. But what does this actually mean? Let’s follow along with an example I’ve been looking at recently. The Planet Ocean 43.5mm America’s Cup
These are the generic steps I usually take when doing replica research:
- Figure out if a replica actually exists for this watch
- Evaluate all the factories that produce this watch
- Look at dealer websites, compare the different versions of this watch with the images they post online and look for details.
- Look at RWI/RWG/Reddit for people’s experience, reviews, and threads about this watch.
- Look at gen pictures/gen analysis of the watch on Youtube, Chrono24, and legitimate websites, see if you can find anything different.
- Try to find real QC pictures of the watch amongst swezgo/yupoo/reddit/RWI and other places. See if there’s any common issues with the watch.
- Evaluate the watch movement and see if there’s any complaints or issues and if you can live with it.
- Compare everything together
- Make a decision on pricing,
So let’s do this example with the Planet Ocean 43.5mm Replica. First of all, does it exist? Using google and searching on one of the TDs pages, we get.... :
Okay, so Steve website and RWI shows 1-2 threads. Already this tells me this watch is nuanced and not popular. But VSF makes this, and they’re generally a pretty good factory for Planet Ocean from my experience. Since there's only one maker of this, it makes it much easier in my eyes.
Luckily for me, there’s 1 thread with 4 pages of research where people have discussed this :
https://forum.replica-watch.info/threads/planet-ocean-36th-america’s-cup-limited-edition.8919009/
Another good thread appears on our sister forum :
For those of you that dont know the watch, its one of a few Specials Edition watches made for the 36th Americas Cup (its a sailing event if you didnt already know), held in Auckland New Zealand in 2021. Omega were also a sponsor of the Kiwi boat that won the cup and the British boat skippered by ...
www.rwg.bz
Reading through the thread, I see a few interesting comments. First of all is that the “numerals “of the watch lack a blue outline. Some minor comments about color not being super red and strap quality being not that great. Fine, typical comments about replicas. Nothing that makes me jump.
From the pictures I like it. They did the caseback correctly, they have the cool detail such as the America Cup countertip seconds hand. VSF is pretty good with these Planet Oceans. The dial has the ZrO2 marking. Comparing with gen picture they did everything correctly so no issue. Maybe some minor color difference but nothing that will break my experience of this watch.
Okay, what about movement? Steve photos and experience, I know this watch runs the VSF PO 8900 clone, which is a custom movement. Some research shows a few threads :
https://www.google.com/search?client=firefox-b-d&q=8900+VSF+movement+breakdown
https://www.reddit.com/r/RepTimeServices/comments/q7ja1s
https://forum.replica-watch.info/threads/repair-options-for-vsf-8900-po.10954875/
Watch maker on reddit says it’s a good movement and in general VSF movements are well made, if not poorly lubricated. However, we also know from these threads that you cannot find spare parts for the watch when it’s broken. Ok, so I know what I’m getting into. A clone movement that is mostly reliable but no spare parts if broken.
What about the real watch? Well let’s do some research:
https://www.youtube.com/results?search_query=planet+ocean+america+cup
https://www.chrono24.com/omega/ref-21532432104001.htm
Yep, in my eyes, there’s not much to comment. The thread was pretty correct. Comparing Steve’s images to these real watches, I can’t really see anything that pokes out at me. The comment about the gen having a blue outline/rim on the numerals is correct. So a minor flaw. And the rep strap, true to form, also looks a little worse than gen.
Last of all, let’s do a QC check on other people’s QC :
https://www.reddit.com/r/RepTimeQC/comments/1en500k
https://www.reddit.com/r/RepTimeQC/comments/19crmg9
https://www.reddit.com/r/RepTimeQC/comments/w5hya8/vsf_omega_americas_cup_planet_ocean_seamaster/
Okay, no issues. Some garbage level comments from Reddit per usual being ultra picky but I usually ignore their comments and just evaluate the watch from these photos. Furthermore, I see that Hont prices this watch at $378. So I have a baseline to evaluate price now as well.
And voila. You just did research and built knowledge about a watch that you’re interested in. That took me less than 2 hours to do to evaluate the watch. And this is a very niche/unpopular watch. Take for example, the VSF Submariner 116610LN... there are a literally hundreds of threads about this watch, loads of pictures, reddit photos, comparisons with gen, Clean, and other top factories......
Question:
“Reaps, I did all of this, there’s literally no information on this watch at all”
Answer:
If there’s nothing on it and only some cursory pictures/threads, then my honest advice is: don’t buy it. Don’t guinea pig it. If there’s no info on it, it’s probably not wise to buy it.
Deeper Advice :
There is no shortcut to building knowledge. You will have to do research, read, and engage your brain. Maybe even use critical thinking. But it’s nothing hard. It’s like a giant game of spot the differences. There are 4 things you need to concern with:
- Build knowledge of genuine watch.
- Build knowledge of the replica watch
- Learn how to do your own QC
- Buy a lot of replica watches, handle them, gather experiences with them. This is truly the only real way to build knowledge past just doing research.
To understand and know watches and replicas, you need to know the genuine watch first, so you have the knowledge to compare to the replica watch. That means you need to build knowledge of luxury watches. First of all, the internet nowadays has a plethora of information. 95% of watches info are discussed online.
- Youtube, Chrono24, Watch Forums, and Google are your biggest sources of information.
- Some particular favorites of mine is The 1916 Company/Watchbox Channel, which has almost 99% of luxury watches on video that people will ever care to look at.
- Hodinkee, Bob's Watches, etc, lots of good content on watches out there. Just read and evaluate pictures. Even “gen watch” forums have good content regarding watches. Build your knowledge through these sites.
Second of all, then you move onto the replicas. For this, our dealer websites, RWI threads, and Reddit (take with a grain of salt) are invaluable.
- Search “REPLICA NAME/FACTORY” + RWI / REDDIT / RWG on Google and you’ll find lots of threads.
- Put in the research to do so.
Lastly, look at QC of watches that you’re interested in. How do I build knowledge of what I’m looking at on QC? Easy. Other than the generic advice of reading all the threads, etc, I suggest you spend time on /r/RepTimeQC looking at other people’s QC. Or you can look at dealer QC pages, such as the yupoo/swezgo pages of Hont/Anidiot. Slowly but surely you’ll get to see hundreds and hundreds of watches. Know what you’re looking at.
Even for someone like me, there is just too much information about watches and models to be fully proficient. I learn something new everyday.