Tag Heuer Monaco is an iconic creation, favored by many watch lovers and collectors. It’s really funny and excited that Tag Heuer will come with a distinctive and creative Monaco!!
A few months ago, Tag Heuer started a project with the New York City Campus, called “The Art of Watchmakingâ€. The purpose is to have design students re-imagine the iconic Tag Heuer Monaco. No matter what the final result will become, it to some extent helps Tag Heuer in its future design directions.
The students participated in this project were divided into groups which compete against one another. With cooperation, wisdom and effort, three groups of students won with their final works showed as below.
1.
2.
3.
I really appreciate the intelligence and imagination of the designers; however, the charm of these watches only refers to design but not movement. Tag Heuer will reserve the right to actually produce these watches. If they really like the design, they will of course put them into creation. That’s to say, any of the three watches is possible to become a masterpiece in future.
Then, which one do you like best?
A few months ago, Tag Heuer started a project with the New York City Campus, called “The Art of Watchmakingâ€. The purpose is to have design students re-imagine the iconic Tag Heuer Monaco. No matter what the final result will become, it to some extent helps Tag Heuer in its future design directions.
The students participated in this project were divided into groups which compete against one another. With cooperation, wisdom and effort, three groups of students won with their final works showed as below.
1.
2.
3.
I really appreciate the intelligence and imagination of the designers; however, the charm of these watches only refers to design but not movement. Tag Heuer will reserve the right to actually produce these watches. If they really like the design, they will of course put them into creation. That’s to say, any of the three watches is possible to become a masterpiece in future.
Then, which one do you like best?