- 17/3/06
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Pix said:Hi,
I'm surprised nobody mentionned Rolex
:shock:
Talking about watches, it's the first name that comes to mind, especially for non watch afficionados.
Then, of course, once you go into the history or technology, Rolex is far behind brands like Breguet (first Tourbillon ever) or Patek (most expensive watches ever).
It seems not a lot of people know that IWC was part of the CEH consortium which developed the world's first quartz watch (the Beta 21) in 1967 and released its own first quartz watch at the 1969 Basel fair. From this point of view they played a HUGE role in the change of the watch industry.
there is absolutely no question that hans wilsdorf is the most famous watch maker in the world. there is no other brand of luxury watch that has reached even 1/4 of the brand recognition of rolex and that my friends is fame.
i can find people in new york city that have no clue what a breguet is. you go deep into the amozon and everybody knows what a rolex is.