I agree, The OR2 at the current retail of $1699, may seem steep but at their pre-order price around $1,200 it's a no brainer. Think about major Swiss brands around the same price point, Oris Aqua 43mm, for example, is around $1,800 with an SW200-1 movement, besides the movement everything else from midcase to finish, to the dial and bracelet, the OR2 outshines the Oris fold 10 folds. Much of that $1,800 paid is going towards the marketing for Oris but people gladly chew it up for a lesser quality piece.
I think the OR2 is dollar for dollar, pound for pound the best value watch in terms of quality and craftsmanship you can get if you are looking for the Sub style design and that Submariner/Rolex level quality.