To properly answer this question, 'better' needs to be defined... Certainly, aesthetically they can be improved, but aesthetic improvements are subjective.
I've always thought they're better in terms of value for money. I treat all of my reps like they're gens and I think that adds to the ownership experience - almost like it's setting your mind up to admire, protect and appreciate the watch, regardless of it's dollar value, whereas some people (friends I've got watches for) pay a couple hundred dollars for 99% of the real thing in terms of accuracy and feel, but they only expect a couple of hundred dollars worth of value out of it, and therefore don't treat it like a precious new addition. I put that down to (in their cases anyway) the fact that some of them don't have a reference to the genuine article like we do, so sort of treat it like any other 'fake' watch that you'd find at a market - maybe a cut above, if you're lucky... I guess people do this so as to avoid disappointment 'when' it crumbles to pieces... That way, they can say, 'well, I expected that to happen!'
Also, I'm often surprised at how rep guys seem to think gens are without issue... They're not - they break, they run slow, quick set date features play up, crowns strip, they ding and mark up just like our reps - and, the only Omega customer experience I've had here in Australia was at watches of Switzerland in Brisbane when they basically told a mate that they would not warranty his Speedmaster. It had been returned with issues twice prior, the first time try told him it was fixed, the second time (returned with the same symptoms) they told him it was as a result of moisture, and the third time - with the same problems - they said no more work would be done on the watch and that the problems were as a result of impact damage... Not that any damage could be found on the case, but being just out I warranty, it seemed like a good opportunity for them to brush him off. That saga is now entering it's third month, and I don't believe he's getting anywhere fast.
I started with reps after some gens, then went back to gens, now I'm back here again. I'll maybe have some gens in the box at all times, or maybe I won't, but reps are where it's at for me - so, for me and my eclectic taste, reps allow me to cater for my desire for variety, and therefore they are BETTER.... For me....
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