massive massive project.. and what fitting for the crown that to stamp their Official HQ at NYC...
when you rake in BILLIONS... and i mean absolutely destroy the competition and make BILLIONS year over year.. they have the funds for this scope of a project that's for sure ..
Construction is rising on 665 Fifth Avenue, a 469-foot-tall commercial building that will house the headquarters for Rolex in Midtown, Manhattan. Designed by David Chipperfield Architects with Adamson Associates as the architect of record and developed by the Rolex Realty Company, the 28-story structure will yield 199,000 square feet of office and retail space for the world-famous watchmaker. The property is located at the corner of Fifth Avenue and East 53rd Street.
Early foundation work was still underway and below street level at the time of our last update in early December, when progress remained largely hidden behind the wraparound sidewalk fencing. Since then, the cellar levels and substructure were built, and recent photographs show crews assembling the scaffolding and shoring around the thick core walls. Jutting out from the bottom portion of the core will be several floor slabs, some of which won’t extend to the perimeter in order to create tall atrium spaces and soaring ceiling heights within the multi-story podium, as seen in the main rendering. The rest of the building features staggered setbacks and a fairly repetitive stack of floor plates that should make the tower climb at a brisk pace. YIMBY predicts 665 Fifth Avenue to top out sometime within the first half of 2025.
The following diagrams show the interior programming layout. Offices will occupy floors five through 25, followed by a double-height dining and event space with an adjoining terrace on the top two stories of the tower. A 50-foot-tall mechanical bulkhead and flat roof parapet cap the building. There also appears to be a small rear yard tucked in the southern corner of the property, as noted in the site plan diagram.
although one wonders what's the point of all of this when all you'll hear when you go buy a Rolex is, "sure absolutely! here.. let me help you get on the waiting list.."
when you rake in BILLIONS... and i mean absolutely destroy the competition and make BILLIONS year over year.. they have the funds for this scope of a project that's for sure ..
Construction is rising on 665 Fifth Avenue, a 469-foot-tall commercial building that will house the headquarters for Rolex in Midtown, Manhattan. Designed by David Chipperfield Architects with Adamson Associates as the architect of record and developed by the Rolex Realty Company, the 28-story structure will yield 199,000 square feet of office and retail space for the world-famous watchmaker. The property is located at the corner of Fifth Avenue and East 53rd Street.
Early foundation work was still underway and below street level at the time of our last update in early December, when progress remained largely hidden behind the wraparound sidewalk fencing. Since then, the cellar levels and substructure were built, and recent photographs show crews assembling the scaffolding and shoring around the thick core walls. Jutting out from the bottom portion of the core will be several floor slabs, some of which won’t extend to the perimeter in order to create tall atrium spaces and soaring ceiling heights within the multi-story podium, as seen in the main rendering. The rest of the building features staggered setbacks and a fairly repetitive stack of floor plates that should make the tower climb at a brisk pace. YIMBY predicts 665 Fifth Avenue to top out sometime within the first half of 2025.
The following diagrams show the interior programming layout. Offices will occupy floors five through 25, followed by a double-height dining and event space with an adjoining terrace on the top two stories of the tower. A 50-foot-tall mechanical bulkhead and flat roof parapet cap the building. There also appears to be a small rear yard tucked in the southern corner of the property, as noted in the site plan diagram.
although one wonders what's the point of all of this when all you'll hear when you go buy a Rolex is, "sure absolutely! here.. let me help you get on the waiting list.."
right now and by 5 Fortes