FACTS ABOUT FORD CARS YOU DID'NT KNOW!
>> It was a sweltering August day when the Cohen
>> brothers, Norman, Hyman and Maxwell, entered the posh
>> Dearborn , Michigan, offices of Henry Ford, the car maker.
>> "Mr. Ford, "announced Norman Cohen, the eldest of the three. "We have a
>> remarkable invention that will revolutionize the automobile industry."
>> We want to give you the first chance to buy.
>> Ford looked skeptical, but their threat to offer it to the competition
>> kept his interest piqued. "We would like to demonstrate it to you in
>> person." After a little cajoling, they brought Mr. Ford outside and
>> asked him to enter a black automobile parked in front of the building.
>> Hyman Cohen, the middle brother, opened the door of the car. "Please
>> step inside, Mr. Ford."
>> "What!" shouted the tycoon, "Are you crazy? It must be two hundred
>> degrees in that car!" "It is," smiled the youngest brother, Max, "but
>> sit down Mr. Ford, and push the white button."
>> Intrigued, Ford pushed the button. All of a sudden a whoosh of freezing
>> air started blowing from vents all around the car, and within seconds
>> the automobile was not only comfortable, it was quite cool. "This is
>> amazing!" exclaimed Ford. "How much do you want for the patent?"
>> Norman spoke up, "The price is $1,000,000 dollars." Then he paused. And
>> there is something else. The name 'Cohen Brothers Air-conditioning must
>> be stamped right next to the Ford logo on the instrument panel!"
>> "Money is no problem," retorted Ford, "but no way will I have a Jewish
>> name next to my logo on my cars!" They haggled back and forth for a
>> while and finally they settle d.
>> Five million dollars, but the Cohen's last name would be left off.
>> However, the first names of the Cohen brothers would be forever
>> emblazoned upon the console of every air conditioning system installed
>> in all cars worldwide because of the Ford agreement with others.
>> And that is why, even today, whenever you enter a car or truck, you will
>> see those three names clearly printed on the air conditioning control
>> panel:
>> ---- Norm, Hi and Max.-
>> It was a sweltering August day when the Cohen
>> brothers, Norman, Hyman and Maxwell, entered the posh
>> Dearborn , Michigan, offices of Henry Ford, the car maker.
>> "Mr. Ford, "announced Norman Cohen, the eldest of the three. "We have a
>> remarkable invention that will revolutionize the automobile industry."
>> We want to give you the first chance to buy.
>> Ford looked skeptical, but their threat to offer it to the competition
>> kept his interest piqued. "We would like to demonstrate it to you in
>> person." After a little cajoling, they brought Mr. Ford outside and
>> asked him to enter a black automobile parked in front of the building.
>> Hyman Cohen, the middle brother, opened the door of the car. "Please
>> step inside, Mr. Ford."
>> "What!" shouted the tycoon, "Are you crazy? It must be two hundred
>> degrees in that car!" "It is," smiled the youngest brother, Max, "but
>> sit down Mr. Ford, and push the white button."
>> Intrigued, Ford pushed the button. All of a sudden a whoosh of freezing
>> air started blowing from vents all around the car, and within seconds
>> the automobile was not only comfortable, it was quite cool. "This is
>> amazing!" exclaimed Ford. "How much do you want for the patent?"
>> Norman spoke up, "The price is $1,000,000 dollars." Then he paused. And
>> there is something else. The name 'Cohen Brothers Air-conditioning must
>> be stamped right next to the Ford logo on the instrument panel!"
>> "Money is no problem," retorted Ford, "but no way will I have a Jewish
>> name next to my logo on my cars!" They haggled back and forth for a
>> while and finally they settle d.
>> Five million dollars, but the Cohen's last name would be left off.
>> However, the first names of the Cohen brothers would be forever
>> emblazoned upon the console of every air conditioning system installed
>> in all cars worldwide because of the Ford agreement with others.
>> And that is why, even today, whenever you enter a car or truck, you will
>> see those three names clearly printed on the air conditioning control
>> panel:
>> ---- Norm, Hi and Max.-