Possibly a new turn for Panerai; The Cable TV series "Burn Notice", this week, had a scene where the star of the show notices a new watch on his partners wrist and says, "Nice watch", and the partner says, "yea, its a Panerai Ferrari model and my girl friend got it for me for an anniversary gift". And the star says, "an $8000.00 watch , not a bad gift". Now that constitutes a product placement contract by Panerai and probably a plug for a slow selling model. That is an interesting turn of events for a high end watch producer.
Rogerwine
Rogerwine