I've got a H factory 360 recently. And I have got to say that lume rocks over the Noob! I am not that lume guy...if it didn't glow, I would still like the watch ;-)
I think the difference in lighting up is quite big actually...the 360 really glows like a torch after some (clowdy) daylight, where the noob stays miles behind.
So if you have a lume fetish (which I haven't got), go for H! ;-)