Quick update: the TD did not want to share part of my loss or offered a partial refund. "as this is your country customs the risk is on you", i understand the point and he is entitled to do that although my order was for almost 650 bucks so i was expecting some sort of favour as this was not the first purchase from him.
Definitely i won't go back to him again in my life...
Bah. If it's a trusted dealer, I wouldn't have that attitude. It's like saying "if I eat laxative from another company, I won't get diarrhea." I'm not saying this will happen every time, but this is one of those times when it did. Maybe next time just order 1 watch instead, chose a different for of shipment...
The letter from the customs is saying that if i don't pay they will pass my details to Rolex for further action, honestly i don't think i want to take also this risk and i'll do what they are asking.
Sounds like extortion to me. Deny it, let it go....